The beginning of a new year is a time for planning and strategizing your future successes.  Deciding your New Year’s resolutions can help you ascertain what the most important objectives are in your life. Is starting a new business part of that to-do list of yours? If so, you’ll be joining a group of over 28 million, risk-takers, job creators, and independent professionals who are all pioneering their own path to success.

With the overwhelming number of startup businesses and entrepreneurs out there, how will you get your new business noticed? To give you the best possible chance of success, we have put together a list of 4 components that describe the foundation of a thriving company.

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At the core of many successful businesses is an inherent fascination and passion for the niche your company is in. “If you do what you love, you’ll never work a day in your life”. It’s certainly a cliché but a cliché with a certain level of undeniable truth. Human nature dictates that we will be more invested in something if we possess a genuine level of fascination. Fleeting interests and passing fads should not be how you decide which niche to ultimately move into. There are a number of resources to assess your aptitude for a certain entrepreneurial track.

Financially Prepared:

The unfortunate fact of the matter is that most new businesses fail. Some businesses are born out of financial desperation, however an unsound state such as this is not the best catalyst for the inception of a business. Jumping head first into self-employment without understanding the financial effects is a grave mistake.

A new business must be prepared to invest heavily at the onset in order to see substantial cash flow coming in. Understanding in advance how much money you can afford to spend and how long you can live without your next paycheck is crucial. Also your personal credit rating is an important factor as it can be difficult for startups to obtain small business financing.


Equally as important as having a deep-seeded interest in the industry is the knowledge and experience you possess. Begin a business within a field where you have a high level of expertise, and where you believe that you will be able to outdo the competition. Do your homework on your target business. What may appear to be a glamorous and lucrative venture may be just the opposite. Take particular note of success rates, current successful companies and competition, barriers of entry, and demographics. An understanding of the aforementioned points is a basic starting point for your business. Research can certainly be a tedious stage of the entrepreneurial process, but we assure you, you will not regret thorough preparation.

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Legally Sound:

Establishing a proper corporate structure for your business will save you time and money down the road. Ensure that all legal matters are properly set in place to protect you from potentially unpleasant clients, customers, or creditors. Remember that the structure you chose will have long-term implications. While there is always the pros and cons of each corporate structure, a proper business requires a thorough amount of research in order to arrive at the optimal selection for your particular business. Furthermore, a corporate rating can be very beneficial when it comes to establishing strong business credit scores as well as removing yourself from risky personal guarantees.

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